GMTom wrote:and when Henry Ford understood this we had virtually no middle class, the vast majority were poor, we still had plenty of people willing to work less desirable jobs for low pay. He was able to pay well just as Google is able to pay well, not every job pays poorly now are they?
comparing apples to pineapples here
I guess it depends what you mean by 'middle class', and how big you think it was back in 1913. But I seriously challenge the 'virtually no middle class' claim. The USA had quite a substantial middle class by the turn of the Century, as did Industrial Western Europe. In fact, it was only a few decades later that there were concerns that the middle class was shrinking.
The term was quite new, but you should bear in mind that while cities were rapidly growing and drawing in an expanding working class, small town America across the whole country was expanding and that was a major source of the middle class American culture.
The point to the Ford comment though, is that even 'cheap' fast food joints want customers.
Overall - which you should consider, not just one company at a time - if people on low incomes get paid more, they are likely to spend most or all of the increase. That causes demand to go up, which would offset the price increases that wage rises would also create.
Also, we should be wary of over-emphasising the impact of a wage rise on retail prices. For example (as we were talking about increasing wages at fast food chains),
I found this on the cost of a burger.The food itself is 22% of the cost. Fixed costs, utilities, supplies, fees and licences and profit between them account for a further 40%.
The proportion attributed to labour comes to 27%, including the salaried management workforce as well as the lower paid. 17% are on hourly wages
If all hourly wages went up by 50% on average and the company retained profits as 5%, the cost of a burger would go from $7.99 to...
$8.70 - an increase of 8.9%.
Which is a bit of a jump, but there would be a fair number of people whose incomes had gone up by 50%, most of which will go straight into the economy
A sudden rise like that would not be the best way to do it, but the impact would not actually be so disastrous. A bit of inflation may not suit everyone (nowhere near 9%, because there are plenty of sectors that don't have the minimum or sub-minimum wage component that fast food joints do), but spread over time, and if it also led to more real money in the economy, it would not be as painful as you think.